Quick introduction about the summit
The Brand Camp Summit is a collision of Humans, Design,Technology and Grit to make Detroit a city for all people.   Brand Camp is a gathering of thought leaders, technologists, geeks, and creatives around a discussion on branding, entrepreneurial thinking, social media and the use of technology. The purpose of Brand Camp is to change how people build, launch, and grow ideas and use technology as personal brands, entrepreneurs, intrapreneurs (employees), small businesses and corporations that change cities.


The conference partners


Why You Should Attend?


Many tasty dishes during our Food Summit highlighting Detroit food entrepreneurs from around the city.


What does it take to build a brand that matters? Why is human centered design so critical? Join the discussion.

Ask the expert

We’ll be joined by thought leaders from across the nation, including our great city. The flexible format will allow you to network as well as ask questions of our dynamic lineup.


Brand Camp University Faculty
guest John Maeda Global Head of Design at Automattic
guest Jill Ford Head of Innovation and Entrepreneurship in Detroit
guest Marcus Collins SVP of Social Engagement at Doner
guest Amy Deines Dean of the Cranbrook Art Academy
guest Daniel Brusilovsky Digital Initiatives Lead for the Golden State Warriors
keynote Hajj Flemings CEO/Founder of Brand Camp University
guest Shawn Ward CEO of Ward & Fifth
guest Sarah Winters CMO at Ward & Fifth
guest Rodney Williams Co-Founder & CEO of LISNR
guest Bryan Smiley Co-President of No Label Entertainment
guest Jewel Burks Co-founder and CEO of Partpic
guest Brian Brackeen CEO of Kairos
guest Natasia Malaihollo CEO of Wyzerr
keynote David Tarver Founder of Urban Entrepreneurship Initiative
keynote Michelle Srbinovich General Manager at WDET
keynote Brian Kirk Co-Founder of Technically Media
keynote Karl Daubmann Dean of the College of Architecture and Design at LTU
keynote Jessica Meyer Director of Engagement at Human Scale Studio


Fall 2016 Classes


Name Start Time End Time Workshop Information
Setup 7:00 AM 8:00 AM Setup
Registration 8:00 AM 9:00 AM Registration/Contential Breakfast
Kick-Off 9:00 AM 9:15 AM Kick-off Brand Camp
Marcus Collins 9:15 AM 9:40 AM Creating Cultural Contagion
Hajj Flemings 9:40 AM 10:05 AM Rebrand Detroit: Design a City Brand for all People
John Maeda 10:05 AM 10:35 AM Q+A about Design
Break 10:35 AM 10:45 AM Break
Brian Brackeen 10:45 AM 11:10 AM Humans + Emotions: Building Brands with Analytics
Jewel Burks 11:10 AM 11:35 AM Let Curiosity Be the Fuel
Rodney Williams 11:35 AM 12:00 PM The Future of Connectivity
Name Start Time End Time Workshop Information
Lunch 12:00 PM 1:00 PM Food Summit
Jessica Myers (M), Diane Van Buren, Lisa Nuszkowski, Shawn Lee and Hajj Flemings 1:00 PM 1:30 PM The Detroit Innovators Panel w/Conscious Magazine
Amy Deines (M), Jill Ford, Brian Kirk, and Karl Daubmann 1:30 PM 2:15 PM Building the Detroit City Brand Panel
Rebrand Detroit Stories 2:15 PM 2:40 PM Rebrand Detroit Stories
Daniel Brusilovsky 2:40 PM 3:10 PM Fireside Chat: Technology and Digital Initiatives in the Sports Industry
Break 3:10 PM 3:20 PM Break
Natasia Malaihollo, Jewel Burks, and Michelle Srbinovich 3:20 PM 4:05 PM Women in Tech Panel
Shawn Ward + Sarah Winters 4:05 PM 4:30 PM Our Story: Building Luxury Brands in Detroit
Bryan Smiley 4:30 PM 5:00 PM Fireside Chat: Diversity in Entertainment + Digital Media


Buy your ticket and register


4219 Woodward Ave, Detroit, MI 48201